Pushing Premarin: Big Pharma, Big Bucks — Part 1

Tuesday's Horse

by JANE ALLIN

Image: PremarinVaginalCream.com Don’t be fooled by the pretty flower. This drug is produced using pregnant mare’s urine. They removed the “equine” from “conjugated estrogens” long ago. Not good for marketing. Image: PremarinVaginalCream.com

It seems lately that everywhere you look there are ads for Premarin, Premarin Cream and the new kid on the block Duavee*, also derived from Pregnant Mare’s Urine.

These sinister advertisements have been materializing repeatedly in numerous US magazines and more recently as a TV ad on iSpot.tv (http://www.ispot.tv/brands/onI/premarin).

Pfizer seems intent on peddling these ghastly drugs and are busy infiltrating various media sources in an attempt to retain and grow a solid market share for these HRT therapies regardless of the inherent and proven risks they pose to menopausal women. This is by no means a mystery or surprise.

To start, Pfizer had a lackluster first quarter this fiscal year – a trend of enduring profit…

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